JAY-Z has let loose once a Tidal exclusive for everyone to enjoy. Check out the video below.
“‘The Story of OJ’ is really a song about we as a culture, having a plan, how we’re gonna push this forward,” JAY-Z says of the song during his track-by-track break down of the album. “We all make money, and then we all lose money, as artists especially. But how, when you have some type of success, to transform that into something bigger.”
The video is a animated clip revolving around the character of Jaybo (a flip on “Sambo” from the racist children’s book The Story of Little Black Sambo from the 20th century) as he navigates through a landscape of cotton fields, slave ships, burning crosses, and lynchings.